TY  - BOOK
AU  - Hout, Thomas
AU  - Porter, Michael E
AU  - Rudden, Eileen
ED  - Harvard University. Graduate School of Business Administration
TI  - How global companies win out
T2  - Harvard Business Review
U1  - H 47990 
PB  - Harvard University. Graduate School of Business Administration
KW  - GLOBALIZACION
KW  - COMPETITIVIDAD
KW  - COMERCIO INTERNACIONAL
KW  - ESTUDIOS DE CASOS
KW  - INTERNACIONALIZACION
KW  - COMERCIO MUNDIAL
KW  - APLICACIONES
KW  - CASOS PRACTICOS
ER  -